Caching

Average page takes 5.3s to render its main content — 2.8s over Google's passing threshold.

Data as of May 202682 sites analyzed

At a glance

Performance
SEO
Accessibility

Core Web Vitals

Avg. LCP

5.3s

Google's Good: < 2.5s

Avg. FCP

2.2s

Good: < 1.8s

Avg. CLS

0.047

Good: < 0.1

Avg. TTFB

0.2s

Good: < 0.8s

Performance spread

PageSpeed scores grouped into Google's tier labels. The shape of the distribution tells you whether the industry average hides a few great outliers — or a long tail of broken sites.

  • Critical049
    17.5%
  • Needs work5069
    12.5%
  • Decent7089
    42.5%
  • Good90100
    27.5%

Mostly healthy: 70% of sites score 70+. Speed is table-stakes in this market — you can't win on it, you can only avoid losing.

Adoption by industry

Top industries running this stack, based on the diagnostic sample.

Quick wins

Ranked by how often we saw each issue across 82 sites. If yours has these, every competitor with them fixed is beating you on something Google measures.

  1. 01

    133 broken links

    Found on 37.8% of sitesSecuritymedium impact
  2. 02

    1 pages share the same title

    Found on 34.1% of sitesSEOmedium impact
  3. 03

    Main content takes too long to appear

    Found on 22% of sitesSpeedhigh impact
  4. 04

    No robots.txt found

    Found on 20.7% of sitesSEOhigh impact
  5. 05

    No sitemap found

    Found on 18.3% of sitesSEOhigh impact

FAQ

82 sites using NitroPack. Each one ran the full diagnostic — PageSpeed, SEO checks, SSL verification, and full tech-stack detection.

NitroPack sites in our sample average 74/100 on Google PageSpeed with an LCP of 5.3s. Performance depends more on how the site is configured than on the platform itself — we see fast and slow NitroPack sites in every industry we track.

NitroPack is most common in personal injury lawyers (7 sites in our sample). Full breakdown is in the Adoption by industry section above.

Run the free audit on this page. You'll get your own site's performance scored against the NitroPack benchmark, so you can see whether your current stack is costing you speed or SEO rankings.

How we fix it

Web Boost — we fix the gaps we just showed you, every month

The diagnostic above tells you what's broken on NitroPack websites. Web Boost is the monthly retainer that actually ships the fixes: senior developers, AI-assisted, concrete before/after reports, cancel anytime.

  • Speed + Core Web Vitals

    Image compression, caching, lazy loading, render-blocking cleanup — the fixes the benchmark above flagged.

  • On-page SEO + structured data

    Meta tags, canonicals, schema markup, internal linking — every signal Google's crawler expects, audited and fixed.

  • Conversion rate + mobile UX

    CTAs, forms, microcopy, mobile layout. Turn the traffic you're already getting into leads and customers.

The diagnostic engine is the same one we ship for product and agency clients

  • Beamline
  • Mabbly
  • EY
  • Allianz
  • Workwize
  • Toptal
  • Tent Foundation
  • Koppa
  • RLC Solutions

Is NitroPack working for your site?

Email us and we'll run a diagnostic comparing your performance to the NitroPack sample above. No intake form, results back within a business day.

Or write to hello@borahlabs.us directly. No intake form, no pitch deck.