Phoenix · Hospitals & urgent care

Average page takes 7.1s to render its main content — 4.6s over Google's passing threshold.

Data as of May 202621 sites analyzed
Dataset

Get the Phoenix hospitals & urgent care dataset

21 hospitals & urgent care in Phoenix with contact + diagnostic data. Delivered by email in ~5 minutes.

  • Business name, address, phone, website
  • Up to 3 emails per record
  • Google rating, review count, category
  • PageSpeed, SSL, tech stack
  • SEO basics: meta, canonical, og, schema
  • Social links: IG, FB, LinkedIn, YouTube
21 records
$129
one-time, USD

Secure checkout via Stripe. CSV emailed within ~5 minutes.

At a glance

Averages across the full sample. Google's thresholds shown as the white marker on each bar.

Performance
SEO
Accessibility

Core Web Vitals

The four metrics Google uses to rank pages. Lower is better for all of them.

Largest Contentful Paint7.12svs 2.50s
First Contentful Paint3.14svs 1.80s
Cumulative Layout Shift0.03vs 0.10
Time to First Byte0.03svs 0.80s

Local vs national

A head-to-head on every metric Google measures. Green is better than the national average, purple is worse.

MetricLocalUS averageGap
Performance score7361+12.4 pts
SEO score8586-0.7
Largest Contentful Paint7.1s11.6s-4.51s
Cumulative Layout Shift0.030.10-0.07
Time to First Byte0.0s0.1s-0.03

Security

No SSL in 2026 is a trust killer — and a Chrome warning. These numbers should be 100%.

Sites with SSL

Average
90.5%

19 secure, 2 without

Sites without SSL

Exposed
2

Each of these loses visitors at the browser warning

Technology landscape

Top platforms, CMSs, and analytics tools detected across the sample.

Social presence

Share of sites that link out to each platform from their homepage footer or header.

With any social

33.3%

At least one platform linked

facebook

23.8%

5 sites linking out

youtube

23.8%

5 sites linking out

Performance spread

PageSpeed scores grouped into Google's tier labels. The shape of the distribution tells you whether the industry average hides a few great outliers — or a long tail of broken sites.

LocalUS average
  • Critical049
    9.5%vs 31.9% us average
  • Needs work5069
    38.1%vs 34.8% us average
  • Decent7089
    19.0%vs 11.6% us average
  • Good90100
    33.3%vs 21.7% us average

Mixed: sites are spread roughly evenly across the tiers. There's no single bar to clear — whatever you fix, it'll put you ahead of a good chunk of the sample.

Tech stack divergence

Where the local tech stack over- or under-indexes against the national benchmark. Big gaps often signal a local builder's preference — or an opportunity if you're choosing a platform.

TechnologyPhoenix hospitals & urgent careUS averageGap
BootstrapUI frameworks33.3%0.0%+33.3 pts
HTTP/30.0%32.8%-32.8 pts
HSTSSecurity47.6%40.3%+7.3 pts
jQueryJavaScript libraries61.9%55.2%+6.7 pts
CloudflareCDN42.9%37.3%+5.6 pts
Google Tag ManagerTag managers38.1%32.8%+5.3 pts
PHPProgramming languages52.4%49.3%+3.1 pts
Google AnalyticsAnalytics42.9%40.3%+2.6 pts

SEO health

Adoption of the table-stakes SEO signals across the sample. Gaps here are the cheapest wins — any one of these fixes tends to outperform months of content work.

Viewport meta

Strong
85.7%

Sites declaring a mobile viewport — without this, Chrome renders pages at desktop zoom on phones.

Meta description

Mixed
57.1%

Sites with a populated meta description — the text Google shows in search results.

Canonical tag

Mixed
66.7%

Sites declaring which URL is the main one — prevents duplicate-content penalties across www, http, and tracking-parameter variants.

Open Graph tags

Mixed
52.4%

Sites with og:title / og:image tags — controls how links preview on LinkedIn, Facebook, iMessage.

Structured data

Weak
42.9%

Sites publishing JSON-LD schema — unlocks rich results (stars, hours, FAQ snippets).

Quick wins

Ranked by how often we saw each issue across 21 sites. If yours has these, every competitor with them fixed is beating you on something Google measures.

  1. 01

    4 pages share the same title

    Found on 71.4% of sitesSEOmedium impact
  2. 02

    No sitemap found

    Found on 66.7% of sitesSEOhigh impact
  3. 03

    Main content takes too long to appear

    Found on 47.6% of sitesSpeedhigh impact
  4. 04

    86 broken links

    Found on 33.3% of sitesSecuritymedium impact
  5. 05

    No robots.txt found

    Found on 33.3% of sitesSEOhigh impact

FAQ

21 hospitals & urgent care in Phoenix. Every site had a full diagnostic run — crawl, PageSpeed, SSL check, technology detection. The numbers aggregate across that sample.

Phoenix hospitals & urgent care score 73/100 on average. That's 12 points ahead of the national average — Phoenix hospitals & urgent care are investing more in their websites than the US average.

Across the sample, the most common issue is "4 pages share the same title" — found on 71.4% of sites. The full list is in the Quick wins section above.

90.5% of Phoenix hospitals & urgent care use SSL. Any site without it triggers a "Not secure" warning in browsers — an easy fix that too many local businesses still skip.

Enter your URL in the audit box. You'll get the same diagnostic we ran on the sites in this report, benchmarked specifically against other Phoenix hospitals & urgent care. Takes under 60 seconds.

Related industries

Readers who compare hospitals & urgent care usually care about these next. Same methodology, different vertical.

How we fix it

Web Boost — we fix the gaps we just showed you, every month

The diagnostic above tells you what's broken on Phoenix hospitals & urgent care. Web Boost is the monthly retainer that actually ships the fixes: senior developers, AI-assisted, concrete before/after reports, cancel anytime.

  • Speed + Core Web Vitals

    Image compression, caching, lazy loading, render-blocking cleanup — the fixes the benchmark above flagged.

  • On-page SEO + structured data

    Meta tags, canonicals, schema markup, internal linking — every signal Google's crawler expects, audited and fixed.

  • Conversion rate + mobile UX

    CTAs, forms, microcopy, mobile layout. Turn the traffic you're already getting into leads and customers.

The diagnostic engine is the same one we ship for product and agency clients

  • Beamline
  • Mabbly
  • EY
  • Allianz
  • Workwize
  • Toptal
  • Tent Foundation
  • Koppa
  • RLC Solutions

Want a diagnostic on your Phoenix site?

Email us and we'll benchmark it against the other 21 hospitals & urgent care in Phoenix we've already analyzed. Results back within a business day.

Or write to hello@borahlabs.us directly. No intake form, no pitch deck.