Chandler · Insurance

25% of these sites are still flagged "Not secure" by Chrome — the single cheapest fix in the report.

Data as of May 202612 sites analyzed
Dataset

Get the Chandler insurance dataset

12 insurance in Chandler with contact + diagnostic data. Delivered by email in ~5 minutes.

  • Business name, address, phone, website
  • Up to 3 emails per record
  • Google rating, review count, category
  • PageSpeed, SSL, tech stack
  • SEO basics: meta, canonical, og, schema
  • Social links: IG, FB, LinkedIn, YouTube
12 records
$129
one-time, USD

Secure checkout via Stripe. CSV emailed within ~5 minutes.

Key findings

The handful of things that jumped out after crunching every diagnostic. Details and quick wins are below.

  1. 01

    25% of these sites are still flagged "Not secure" by Chrome — the single cheapest fix in the report.

  2. 02

    Average page takes 7.1s to render its main content — 4.6s over Google's passing threshold.

At a glance

Averages across the full sample. Google's thresholds shown as the white marker on each bar.

Performance
SEO
Accessibility

Core Web Vitals

The four metrics Google uses to rank pages. Lower is better for all of them.

Largest Contentful Paint7.11svs 2.50s
First Contentful Paint3.45svs 1.80s
Cumulative Layout Shift0.07vs 0.10
Time to First Byte0.06svs 0.80s

Local vs national

A head-to-head on every metric Google measures. Green is better than the national average, purple is worse.

MetricLocalUS averageGap
Performance score6558+7.2 pts
SEO score9190+1.3
Largest Contentful Paint7.1s10.1s-3.01s
Cumulative Layout Shift0.070.08-0.01
Time to First Byte0.1s0.1s0

Security

No SSL in 2026 is a trust killer — and a Chrome warning. These numbers should be 100%.

Sites with SSL

Weak
75%

9 secure, 3 without

Sites without SSL

Exposed
3

Each of these loses visitors at the browser warning

Technology landscape

Top platforms, CMSs, and analytics tools detected across the sample.

Social presence

Share of sites that link out to each platform from their homepage footer or header.

With any social

41.7%

At least one platform linked

facebook

41.7%

5 sites linking out

linkedin

33.3%

4 sites linking out

Performance spread

PageSpeed scores grouped into Google's tier labels. The shape of the distribution tells you whether the industry average hides a few great outliers — or a long tail of broken sites.

LocalUS average
  • Critical049
    8.3%vs 33.0% us average
  • Needs work5069
    75.0%vs 43.1% us average
  • Decent7089
    8.3%vs 16.3% us average
  • Good90100
    8.3%vs 7.6% us average

Heavy on the slow side: 83% of sites score below 70. Speed is the differentiator most of this market hasn't invested in yet.

Tech stack divergence

Where the local tech stack over- or under-indexes against the national benchmark. Big gaps often signal a local builder's preference — or an opportunity if you're choosing a platform.

TechnologyChandler insuranceUS averageGap
PHP0.0%42.9%-42.9 pts
MySQL0.0%40.1%-40.1 pts
WordPress0.0%39.2%-39.2 pts
NginxReverse proxies33.3%0.0%+33.3 pts
HTTP/30.0%30.0%-30 pts
Google Tag Manager0.0%26.7%-26.7 pts
Amazon Web ServicesPaaS25.0%0.0%+25 pts
HSTSSecurity25.0%43.6%-18.6 pts

SEO health

Adoption of the table-stakes SEO signals across the sample. Gaps here are the cheapest wins — any one of these fixes tends to outperform months of content work.

Viewport meta

Strong
83.3%

Sites declaring a mobile viewport — without this, Chrome renders pages at desktop zoom on phones.

Meta description

Mixed
58.3%

Sites with a populated meta description — the text Google shows in search results.

Canonical tag

Mixed
50%

Sites declaring which URL is the main one — prevents duplicate-content penalties across www, http, and tracking-parameter variants.

Open Graph tags

Mixed
66.7%

Sites with og:title / og:image tags — controls how links preview on LinkedIn, Facebook, iMessage.

Structured data

Weak
41.7%

Sites publishing JSON-LD schema — unlocks rich results (stars, hours, FAQ snippets).

Quick wins

Ranked by how often we saw each issue across 12 sites. If yours has these, every competitor with them fixed is beating you on something Google measures.

  1. 01

    No sitemap found

    Found on 91.7% of sitesSEOhigh impact
  2. 02

    1 pages share the same title

    Found on 83.3% of sitesSEOmedium impact
  3. 03

    Main content takes too long to appear

    Found on 83.3% of sitesSpeedhigh impact
  4. 04

    No robots.txt found

    Found on 41.7% of sitesSEOhigh impact
  5. 05

    2 broken links

    Found on 33.3% of sitesSecuritymedium impact

FAQ

12 insurance in Chandler. Every site had a full diagnostic run — crawl, PageSpeed, SSL check, technology detection. The numbers aggregate across that sample.

Chandler insurance score 65/100 on average. That's 7 points ahead of the national average — Chandler insurance are investing more in their websites than the US average.

Across the sample, the most common issue is "No sitemap found" — found on 91.7% of sites. The full list is in the Quick wins section above.

75% of Chandler insurance use SSL. Any site without it triggers a "Not secure" warning in browsers — an easy fix that too many local businesses still skip.

Enter your URL in the audit box. You'll get the same diagnostic we ran on the sites in this report, benchmarked specifically against other Chandler insurance. Takes under 60 seconds.

Nearby markets

The same diagnostic, different market. Benchmark your numbers against cities with comparable sample sizes.

Related industries

Readers who compare insurance usually care about these next. Same methodology, different vertical.

How we fix it

Web Boost — we fix the gaps we just showed you, every month

The diagnostic above tells you what's broken on Chandler insurance. Web Boost is the monthly retainer that actually ships the fixes: senior developers, AI-assisted, concrete before/after reports, cancel anytime.

  • Speed + Core Web Vitals

    Image compression, caching, lazy loading, render-blocking cleanup — the fixes the benchmark above flagged.

  • On-page SEO + structured data

    Meta tags, canonicals, schema markup, internal linking — every signal Google's crawler expects, audited and fixed.

  • Conversion rate + mobile UX

    CTAs, forms, microcopy, mobile layout. Turn the traffic you're already getting into leads and customers.

The diagnostic engine is the same one we ship for product and agency clients

  • Beamline
  • Mabbly
  • EY
  • Allianz
  • Workwize
  • Toptal
  • Tent Foundation
  • Koppa
  • RLC Solutions

Want a diagnostic on your Chandler site?

Email us and we'll benchmark it against the other 12 insurance in Chandler we've already analyzed. Results back within a business day.

Or write to hello@borahlabs.us directly. No intake form, no pitch deck.