Scottsdale · Dental clinics

Average page takes 8.1s to render its main content — 5.6s over Google's passing threshold.

Data as of May 202690 sites analyzed
Dataset

Get the Scottsdale dental clinics dataset

90 dental clinics in Scottsdale with contact + diagnostic data. Delivered by email in ~5 minutes.

  • Business name, address, phone, website
  • Up to 3 emails per record
  • Google rating, review count, category
  • PageSpeed, SSL, tech stack
  • SEO basics: meta, canonical, og, schema
  • Social links: IG, FB, LinkedIn, YouTube
90 records
$129
one-time, USD

Secure checkout via Stripe. CSV emailed within ~5 minutes.

At a glance

Averages across the full sample. Google's thresholds shown as the white marker on each bar.

Performance
SEO
Accessibility

Core Web Vitals

The four metrics Google uses to rank pages. Lower is better for all of them.

Largest Contentful Paint8.13svs 2.50s
First Contentful Paint3.54svs 1.80s
Cumulative Layout Shift0.10vs 0.10
Time to First Byte0.08svs 0.80s

Local vs national

A head-to-head on every metric Google measures. Green is better than the national average, purple is worse.

MetricLocalUS averageGap
Performance score6060-0.2
SEO score9190+0.5
Largest Contentful Paint8.1s9.3s-1.18s
Cumulative Layout Shift0.100.09+0.01
Time to First Byte0.1s0.1s0

Security

No SSL in 2026 is a trust killer — and a Chrome warning. These numbers should be 100%.

Sites with SSL

Average
92.6%

88 secure, 7 without

Sites without SSL

Exposed
7

Each of these loses visitors at the browser warning

Technology landscape

Top platforms, CMSs, and analytics tools detected across the sample.

Social presence

Share of sites that link out to each platform from their homepage footer or header.

With any social

73.7%

At least one platform linked

facebook

69.5%

66 sites linking out

instagram

48.4%

46 sites linking out

Performance spread

PageSpeed scores grouped into Google's tier labels. The shape of the distribution tells you whether the industry average hides a few great outliers — or a long tail of broken sites.

LocalUS average
  • Critical049
    24.2%vs 29.1% us average
  • Needs work5069
    47.3%vs 40.4% us average
  • Decent7089
    19.8%vs 19.7% us average
  • Good90100
    8.8%vs 10.9% us average

Heavy on the slow side: 72% of sites score below 70. Speed is the differentiator most of this market hasn't invested in yet.

Tech stack divergence

Where the local tech stack over- or under-indexes against the national benchmark. Big gaps often signal a local builder's preference — or an opportunity if you're choosing a platform.

TechnologyScottsdale dental clinicsUS averageGap
Google Tag ManagerTag managers31.6%36.8%-5.2 pts
Google AnalyticsAnalytics41.1%44.9%-3.8 pts
jQueryJavaScript libraries56.8%54.0%+2.8 pts
jQuery MigrateJavaScript libraries30.5%32.6%-2.1 pts
HTTP/3Miscellaneous38.9%40.7%-1.8 pts
MySQLDatabases51.6%50.2%+1.4 pts
HSTSSecurity40.0%39.2%+0.8 pts
CloudflareCDN36.8%37.2%-0.4 pts

SEO health

Adoption of the table-stakes SEO signals across the sample. Gaps here are the cheapest wins — any one of these fixes tends to outperform months of content work.

Viewport meta

Strong
87.4%

Sites declaring a mobile viewport — without this, Chrome renders pages at desktop zoom on phones.

Meta description

Mixed
77.9%

Sites with a populated meta description — the text Google shows in search results.

Canonical tag

Mixed
74.7%

Sites declaring which URL is the main one — prevents duplicate-content penalties across www, http, and tracking-parameter variants.

Open Graph tags

Mixed
75.8%

Sites with og:title / og:image tags — controls how links preview on LinkedIn, Facebook, iMessage.

Structured data

Mixed
70.5%

Sites publishing JSON-LD schema — unlocks rich results (stars, hours, FAQ snippets).

Quick wins

Ranked by how often we saw each issue across 90 sites. If yours has these, every competitor with them fixed is beating you on something Google measures.

  1. 01

    Main content takes too long to appear

    Found on 76.8% of sitesSpeedhigh impact
  2. 02

    1 pages share the same title

    Found on 61.1% of sitesSEOmedium impact
  3. 03

    3 broken links

    Found on 43.2% of sitesSecuritymedium impact
  4. 04

    No sitemap found

    Found on 36.8% of sitesSEOhigh impact
  5. 05

    No robots.txt found

    Found on 16.8% of sitesSEOhigh impact

FAQ

90 dental clinics in Scottsdale. Every site had a full diagnostic run — crawl, PageSpeed, SSL check, technology detection. The numbers aggregate across that sample.

Scottsdale dental clinics score 60/100 on average. That's roughly in line with the national average, so Scottsdale is a typical market for dental clinics.

Across the sample, the most common issue is "Main content takes too long to appear" — found on 76.8% of sites. The full list is in the Quick wins section above.

92.6% of Scottsdale dental clinics use SSL. Any site without it triggers a "Not secure" warning in browsers — an easy fix that too many local businesses still skip.

Enter your URL in the audit box. You'll get the same diagnostic we ran on the sites in this report, benchmarked specifically against other Scottsdale dental clinics. Takes under 60 seconds.

Nearby markets

The same diagnostic, different market. Benchmark your numbers against cities with comparable sample sizes.

Related industries

Readers who compare dental clinics usually care about these next. Same methodology, different vertical.

How we fix it

Web Boost — we fix the gaps we just showed you, every month

The diagnostic above tells you what's broken on Scottsdale dental clinics. Web Boost is the monthly retainer that actually ships the fixes: senior developers, AI-assisted, concrete before/after reports, cancel anytime.

  • Speed + Core Web Vitals

    Image compression, caching, lazy loading, render-blocking cleanup — the fixes the benchmark above flagged.

  • On-page SEO + structured data

    Meta tags, canonicals, schema markup, internal linking — every signal Google's crawler expects, audited and fixed.

  • Conversion rate + mobile UX

    CTAs, forms, microcopy, mobile layout. Turn the traffic you're already getting into leads and customers.

The diagnostic engine is the same one we ship for product and agency clients

  • Beamline
  • Mabbly
  • EY
  • Allianz
  • Workwize
  • Toptal
  • Tent Foundation
  • Koppa
  • RLC Solutions

Want a diagnostic on your Scottsdale site?

Email us and we'll benchmark it against the other 90 dental clinics in Scottsdale we've already analyzed. Results back within a business day.

Or write to hello@borahlabs.us directly. No intake form, no pitch deck.